{"id":4074,"date":"2023-05-16T19:26:28","date_gmt":"2023-05-17T00:26:28","guid":{"rendered":"https:\/\/kucd.kutztown.edu\/?page_id=4074"},"modified":"2023-05-18T19:31:30","modified_gmt":"2023-05-19T00:31:30","slug":"mfa-graduate-research-project-katt-marshall-florescere-a-poetic-pop-up-book","status":"publish","type":"page","link":"https:\/\/k120025well.kutztown.edu\/kucd\/index.php\/mfa-graduate-research-project-katt-marshall-florescere-a-poetic-pop-up-book\/","title":{"rendered":"MFA Graduate Research Project | Katt Marshall, Florescere: a poetic pop-up book"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_column_text]<\/p>\n<h1 class=\"cyan\">MFA Graduate Research Project | Katt Marshall, Florescere: a poetic pop-up book<\/h1>\n<p>[\/vc_column_text][vc_single_image image=&#8221;4075&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeIn&#8221;][vc_column_text]<\/p>\n<h3 class=\"cyan\"><span class=\"TextRun SCXW211509290 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Katt<\/span><span class=\"NormalTextRun SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> chose the Communication Design program at KU after attending a campus tour for a family member. Walking the halls of <\/span><span class=\"NormalTextRun SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Sharadin<\/span><span class=\"NormalTextRun SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\">, it hit her this was a welcoming place, and she felt called to create. <\/span><span class=\"NormalTextRun SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\">Katt\u2019s<\/span><span class=\"NormalTextRun SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> path is varied, from junior designer up to art director at a magazine to pivoting into marketing, R&amp;D, and sales at two other family-owned businesses. Currently, she is landing on her feet after a significant move from the East Coast to the island of <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\">O\u2019ahu<\/span><span class=\"NormalTextRun SCXW211509290 BCX0\" data-ccp-parastyle=\"Normal (Web)\"> in Hawai\u2019i. Holding onto her dreams of owning a glass art studio, she works towards creating with Aloha.<\/span><\/span><span class=\"EOP SCXW211509290 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/h3>\n<p>[\/vc_column_text][vc_column_text]<i><span data-contrast=\"none\">Florescere<\/span><\/i><span data-contrast=\"none\">, means to bloom and grow. As you progress through the book you are presented with Katt\u2019s interpretation of learning about empathetic joy and growing in strength by it. <\/span>Her presentation invitation is a flexagon which reveals a total of four printed faces when unfolded. See the entire invite in her video.[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/youtu.be\/hyaJYGmKifg\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"apply\">View Video<\/button><\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=&#8221;4156&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;fadeIn&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_column_text]<b><span data-contrast=\"none\">What is empathetic joy?<\/span><\/b><span data-contrast=\"none\">\u202fIt is a feeling you have when someone tells you a success, and you feel happy for them without jealousy. For instance, a struggling student telling their professor about their \u201cah-ha\u201d moment that pushed their project to completion or a co-worker getting a promotion they\u2019d been working towards. That happiness puts you in a positive state of mind and spreads throughout your day.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">How does this apply to the design field?<\/span><\/b><span data-contrast=\"none\">\u202fFirst, it is being open and receptive to where people are at in their lives. Designers are listeners, problem solvers, and creators. Without empathetic joy, there is a loss of connection on both sides of the project.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;335559738&quot;:0,&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"none\">Why a poetic pop-up book to explain this?<\/span><\/b><span data-contrast=\"none\">\u202fA poem allows the reader to approach the work with an open mind. Which develops into understanding as the reader applies their interpretation. Pop-up books bring wonder and visual interest to the writing, encouraging the individual to sit with the work longer and contemplate the meaning behind the words.<\/span>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/youtu.be\/4DmYBjwJV8k\" target=\"_blank\" rel=\"noopener noreferrer\"><button class=\"apply\">View Video<\/button><\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=&#8221;site-inner&#8221;][vc_column][vc_gallery type=&#8221;image_grid&#8221; images=&#8221;4077,4076,4078,4079,4080&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_separator][vc_column_text]<\/p>\n<h3 class=\"purple\">More Work by Katt<\/h3>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<span style=\"text-decoration: underline;\"><b>Bright-O<\/b>\u00a0\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A typographic family inspired by the childhood creative tool Lite-Brite. With a retro feel, there are multiple options to choose from.\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<div><a href=\"https:\/\/youtu.be\/E85N4sXQvxw?t=113\" target=\"_blank\" rel=\"noopener noreferrer\">View Video<\/a><\/div>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_images_carousel images=&#8221;4085,4086,4087,4088&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_no&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<span style=\"text-decoration: underline;\"><b>Blackwater Arts LLC<\/b>\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The rebranding of my glass art and design business, with a 5 year business plan, presentation for investment, and website. blackwaterartglass.com<\/span><span data-ccp-props=\"{}\">\u00a0<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_images_carousel images=&#8221;4089,4090,4091,4092&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_no&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/3&#8243;][vc_column_text]<span style=\"text-decoration: underline;\"><b>Where Do You Stand?<\/b><\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">A triptych that questions the viewer on where they stand in the fight to shatter the glass ceiling. Are you in the way of someone, are you considering, or are you actively engaged in shattering the ceiling?<\/span><span data-ccp-props=\"{}\">\u00a0<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;][vc_images_carousel images=&#8221;4093,4094,4095,4096,4097,4098&#8243; img_size=&#8221;full&#8221; onclick=&#8221;link_no&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_column_text] MFA Graduate Research Project | Katt Marshall, Florescere: a poetic pop-up book [\/vc_column_text][vc_single_image image=&#8221;4075&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeIn&#8221;][vc_column_text] Katt chose the Communication Design program at KU after attending a campus tour for a family member. Walking the halls of Sharadin, it hit her this was a welcoming place, and she felt called to create. Katt\u2019s [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"class_list":["post-4074","page","type-page","status-publish","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MFA Graduate Research Project | Katt Marshall, Florescere: a poetic pop-up book - Kutztown University | Communication Design Department | Art &amp; Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/k120025well.kutztown.edu\/kucd\/index.php\/mfa-graduate-research-project-katt-marshall-florescere-a-poetic-pop-up-book\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MFA Graduate Research Project | Katt Marshall, Florescere: a poetic pop-up book - Kutztown University | Communication Design Department | Art &amp; Design\" \/>\n<meta property=\"og:description\" content=\"[vc_row el_class=&#8221;site-inner-small&#8221;][vc_column][vc_column_text] MFA Graduate Research Project | Katt Marshall, Florescere: a poetic pop-up book [\/vc_column_text][vc_single_image image=&#8221;4075&#8243; img_size=&#8221;full&#8221; css_animation=&#8221;fadeIn&#8221;][vc_column_text] Katt chose the Communication Design program at KU after attending a campus tour for a family member. 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